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Less is More

May 31, 2024

Less is More

If you want more subscribers, try appealing to fewer people.

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39 Simple Ways to Grow Your Email List

May 30, 2024

39 Simple Ways to Grow Your Email List

FACT: The more ways you're able to connect with podcast listeners, the more they'll feel connected to you.

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How to Keep People Listening to Your Podcast

May 29, 2024

How to Keep People Listening to Your Podcast

THE HARD TRUTH: Most people who find your podcast and give it a shot won't stick around long.

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The “I Need a Big Audience” Trap

May 28, 2024

The “I Need a Big Audience” Trap

Part of the "I need a big audience" trap podcasters fall into is trying to please everybody.

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1000 True Fans? Try 100

May 27, 2024

1000 True Fans? Try 100

In 2008, WIRED editor Kevin Kelly wrote that creators only needed "1000 True Fans" (at $100 per fan, per year) to make a good living.

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Beyonce's Bar Mitzvah

May 24, 2024

Beyonce's Bar Mitzvah

Beyoncé's headlining performance at Coachella in 2019 earned her $4 million.

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Tina Fey’s 4 Rules for You (and Your Podcast)

May 23, 2024

Tina Fey’s 4 Rules for You (and Your Podcast)

When Tina Fey is interviewed, she's following these four rules:

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The Best Time to Do a Podcast Rebrand

May 22, 2024

The Best Time to Do a Podcast Rebrand

The concept of a podcast rebrand (or even completely renaming your podcast) can be very scary.

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Lack of Ability (or Money) in Podcasting?

May 21, 2024

Lack of Ability (or Money) in Podcasting?

Never use a lack of ability or money as an excuse to cut corners on your podcast.

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