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Oliver Buchannon
David Hooper

I spread messages via audio. Sometimes I write books.

podcast marketing

+2

Your Podcast Doesn’t Need More Episodes

Aug 26, 2026

•

1 min read

Your Podcast Doesn’t Need More Episodes

Publishing twice as many episodes as much won’t make you twice as successful.

David Hooper
David Hooper

podcasters

+2

Nervous Guest or Wrong Fit? How to Tell the Difference.

Aug 21, 2026

•

1 min read

Nervous Guest or Wrong Fit? How to Tell the Difference.

A nervous guest and a guest mismatch can look similar at first.

David Hooper
David Hooper

podcast marketing

+4

Helping People or Making Content?

Aug 18, 2026

•

1 min read

Helping People or Making Content?

Damon Darling is a social media creator known for viral public giveaway videos, often filmed in stores and other public places.

David Hooper
David Hooper

podcasters

+2

Interview Rule No. 1: No Extra Voices

Aug 13, 2026

•

1 min read

Interview Rule No. 1: No Extra Voices

An interview should have one conversation happening in the room.

David Hooper
David Hooper

Hall of Shame

+1

Don’t Sell Out Your Audience

Aug 6, 2026

•

1 min read

Don’t Sell Out Your Audience

It’s OK for a podcast host to have an opinion, take a sponsor, or advocate for a cause.

David Hooper
David Hooper

podcasting

+4

What Audience Research Can't Tell You

Jul 16, 2026

•

1 min read

What Audience Research Can't Tell You

The first sign you’ve become an insider isn’t that people know your name.

David Hooper
David Hooper

podcasting

+2

Awards Don’t Build Audiences

Jul 9, 2026

•

1 min read

Awards Don’t Build Audiences

Most podcast awards are just ego strokes.

David Hooper
David Hooper

podcasting

+2

The 30-Guest Booking System

Jul 2, 2026

•

2 min read

The 30-Guest Booking System

I book a lot of guests.

David Hooper
David Hooper

podcasting

+3

The Dolly Interview That Didn’t Happen

Jun 24, 2026

•

1 min read

The Dolly Interview That Didn’t Happen

I was scheduled for a sit-down interview with Dolly Parton today.

David Hooper
David Hooper

podcasters

+1

Guesting on a Podcast? Read This.

Jun 18, 2026

•

1 min read

Guesting on a Podcast? Read This.

The host isn’t the show.

David Hooper
David Hooper

podcasting

+1

Don’t Let Guests Hijack Your Podcast

Jun 15, 2026

•

1 min read

Don’t Let Guests Hijack Your Podcast

If you do an interview-format show, do not let guests dictate the discussion.

David Hooper
David Hooper

podcasting

+2

This Kills Podcasts

May 19, 2026

•

1 min read

This Kills Podcasts

Clever names kill shows before they ever get started.

David Hooper
David Hooper

podcasting

+1

The Hidden Costs of the Wrong Podcast Name

Apr 28, 2026

•

2 min read

The Hidden Costs of the Wrong Podcast Name

Your podcast name is probably holding you back.

David Hooper
David Hooper

podcast marketing

Download Numbers Mean Nothing

Apr 16, 2026

•

2 min read

Download Numbers Mean Nothing

Download numbers mean nothing.

David Hooper
David Hooper

podcast production

Podcast Time = Eastern Time

Apr 14, 2026

•

1 min read

Podcast Time = Eastern Time

When you walk into a SiriusXM studio, whether it’s in New York, Nashville, or Los Angeles, the clocks on the wall show Eastern Time.

David Hooper
David Hooper

podcasting

+1

The Cutting Room Floor

Apr 7, 2026

•

1 min read

The Cutting Room Floor

I’m done with the first draft of my upcoming book, a podcast launch plan.

David Hooper
David Hooper

podcasting

+1

Your Guest is Hostile ... Now What?

Mar 31, 2026

•

3 min read

Your Guest is Hostile ... Now What?

I've done hundreds of long-form interviews over the years, and one of the most common questions I get is, “Who was the worst guest you’ve ever interviewed?”

David Hooper
David Hooper

podcast marketing

+2

Podcasting Lessons From the Manosphere

Mar 23, 2026

•

4 min read

Podcasting Lessons From the Manosphere

New/social media and traditional media are two different ball games.

David Hooper
David Hooper

podcasting

+1

Should You Change the Name of Your Podcast?

Mar 12, 2026

•

4 min read

Should You Change the Name of Your Podcast?

Just got this email from my mortgage company ...

David Hooper
David Hooper

podcasting

+1

We Sound Fine on the Air: What Podcasters and Broadcasters Don’t Talk About Enough

Mar 8, 2026

•

2 min read

We Sound Fine on the Air: What Podcasters and Broadcasters Don’t Talk About Enough

I got this from a fellow podcaster yesterday ...

David Hooper
David Hooper

podcasting

+3

How to Stay Sharp as an Interviewer

Feb 23, 2026

•

3 min read

How to Stay Sharp as an Interviewer

There’s a genre of guests I call “The Exciting Entrepreneur.” I call them this because they often come to podcasters via buzzword-filled pitches like this:

David Hooper
David Hooper

podcast marketing

+2

The Magic Factory

Feb 16, 2026

•

1 min read

The Magic Factory

My fellow podcasters saw the joke on LinkedIn: an in-studio video with a funny caption ...

David Hooper
David Hooper

podcasting

+1

AT2040 Microphone - A Good $100 Mic Option

Feb 6, 2026

•

4 min read

AT2040 Microphone - A Good $100 Mic Option

I’ve been a fan of Audio-Technica mics for a long time.

David Hooper
David Hooper

podcast marketing

+1

How to Hijack Podcast Search Results

Jan 31, 2026

•

1 min read

How to Hijack Podcast Search Results

If you’ve spent any time online over the last couple of weeks, you’ve likely seen the discussion around Melania, a carefully managed brand portrait of Melania Trump, focusing on fashion, public appearances, and her time in the White House

David Hooper
David Hooper

podcast marketing

+1

Your Podcast’s Music is Talking Before You Do

Jan 26, 2026

•

1 min read

Your Podcast’s Music is Talking Before You Do

Choosing the right music for your podcast matters more than most people think.

David Hooper
David Hooper
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You can also find me here …


WEBSITE

bigpodcast.com


PODCAST

podcast.bigpodcast.com


BOOKS

bigpodcast.com/books




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