Spreading Your Podcast – What Would Mother Nature Do?
My wife and I went for a hike in a forest last week. It's an arboretum, which means there are a lot of different types of trees.
Trees are very clever as far as being able to replicate – they use what's available to them, such as other animals (or nature) to do the job, sometimes without those things even knowing it.
For example, badgers help spread the seeds of yew trees via their poop. They swallow the yew berries, but only digest the fruit pulp, leaving the seeds to pass through their digestive system intact and grow into new trees.
There's a lesson for podcasters here. If you want somebody to spread what you do, you have to make it beneficial for them to do so.
How are you getting people to spread the word about your podcast? I've love to include your story in the audio version of this issue.