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podcast marketing

+2

Your Podcast Doesn’t Need More Episodes

Aug 26, 2026

•

1 min read

Your Podcast Doesn’t Need More Episodes

Publishing twice as many episodes as much won’t make you twice as successful.

David Hooper
David Hooper

podcasters

+2

Nervous Guest or Wrong Fit? How to Tell the Difference.

Aug 21, 2026

•

1 min read

Nervous Guest or Wrong Fit? How to Tell the Difference.

A nervous guest and a guest mismatch can look similar at first.

David Hooper
David Hooper

podcast marketing

+4

Helping People or Making Content?

Aug 18, 2026

•

1 min read

Helping People or Making Content?

Damon Darling is a social media creator known for viral public giveaway videos, often filmed in stores and other public places.

David Hooper
David Hooper

podcasters

+2

Interview Rule No. 1: No Extra Voices

Aug 13, 2026

•

1 min read

Interview Rule No. 1: No Extra Voices

An interview should have one conversation happening in the room.

David Hooper
David Hooper

Hall of Shame

+1

Don’t Sell Out Your Audience

Aug 6, 2026

•

1 min read

Don’t Sell Out Your Audience

It’s OK for a podcast host to have an opinion, take a sponsor, or advocate for a cause.

David Hooper
David Hooper

podcasting

+4

What Audience Research Can't Tell You

Jul 16, 2026

•

1 min read

What Audience Research Can't Tell You

The first sign you’ve become an insider isn’t that people know your name.

David Hooper
David Hooper

podcasting

+2

Awards Don’t Build Audiences

Jul 9, 2026

•

1 min read

Awards Don’t Build Audiences

Most podcast awards are just ego strokes.

David Hooper
David Hooper

podcasters

+1

Guesting on a Podcast? Read This.

Jun 18, 2026

•

1 min read

Guesting on a Podcast? Read This.

The host isn’t the show.

David Hooper
David Hooper

podcast marketing

+2

Podcasting Lessons From the Manosphere

Mar 23, 2026

•

4 min read

Podcasting Lessons From the Manosphere

New/social media and traditional media are two different ball games.

David Hooper
David Hooper

podcasting

+1

We Sound Fine on the Air: What Podcasters and Broadcasters Don’t Talk About Enough

Mar 8, 2026

•

2 min read

We Sound Fine on the Air: What Podcasters and Broadcasters Don’t Talk About Enough

I got this from a fellow podcaster yesterday ...

David Hooper
David Hooper

podcasting

+3

How to Stay Sharp as an Interviewer

Feb 23, 2026

•

3 min read

How to Stay Sharp as an Interviewer

There’s a genre of guests I call “The Exciting Entrepreneur.” I call them this because they often come to podcasters via buzzword-filled pitches like this:

David Hooper
David Hooper

podcast marketing

+2

The Magic Factory

Feb 16, 2026

•

1 min read

The Magic Factory

My fellow podcasters saw the joke on LinkedIn: an in-studio video with a funny caption ...

David Hooper
David Hooper

podcast marketing

+1

How to Hijack Podcast Search Results

Jan 31, 2026

•

1 min read

How to Hijack Podcast Search Results

If you’ve spent any time online over the last couple of weeks, you’ve likely seen the discussion around Melania, a carefully managed brand portrait of Melania Trump, focusing on fashion, public appearances, and her time in the White House

David Hooper
David Hooper

podcasting

+3

The Paradox of High-Level Podcasting

Jan 3, 2026

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1 min read

The Paradox of High-Level Podcasting

I can’t tell you how many times I’ve been in the middle of a live broadcast or interview, had something go wrong, and listeners/participants never knew what I was doing behind the scenes to fix it.

David Hooper
David Hooper

podcasting

+2

Is the Zoom PodTrak P2 Worth the Upgrade?

Nov 18, 2025

•

3 min read

Is the Zoom PodTrak P2 Worth the Upgrade?

Zoom makes some great stuff.

David Hooper
David Hooper

podcasting

+2

Walk the Dog - A Lesson for Podcasters

Oct 30, 2025

•

2 min read

Walk the Dog - A Lesson for Podcasters

A quick post (with plan attached) to show you what to do when somebody subscribes to your podcast, listens for the first time, or joins your mailing list ...

David Hooper
David Hooper

podcasting

+3

The Secret Handshake

Oct 28, 2025

•

1 min read

The Secret Handshake

Every great radio show or podcast has its own slang and callbacks.

David Hooper
David Hooper

podcasting

+2

Community Runs on Respect: Start with Pronouns

Oct 25, 2025

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1 min read

Community Runs on Respect: Start with Pronouns

Carmine Appice is a rock drummer best known for his work with Vanilla Fudge, Cactus, the power trio Beck, Bogert & Appice, and Rod Stewart.

David Hooper
David Hooper

podcasters

Let’s Talk About Burnout

Oct 6, 2025

•

1 min read

Let’s Talk About Burnout

Agnetha Fältskog is a Swedish singer, songwriter, and producer best known as one quarter of ABBA.

David Hooper
David Hooper

podcasting

+3

Unlimited (And Timely) Podcast Topics

Sep 29, 2025

•

1 min read

Unlimited (And Timely) Podcast Topics

When working on a daily show, or even a weekly one, it helps to have timely topics ... and plenty of them.

David Hooper
David Hooper

podcasting

+1

Plans Change. People Change. Podcasts Change.

Sep 8, 2025

•

1 min read

Plans Change. People Change. Podcasts Change.

It’s OK to drop things that aren't working for you, even if they worked for you at one time.

David Hooper
David Hooper

podcasting

+4

11 Commandments of Podcasting

Jul 10, 2025

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2 min read

11 Commandments of Podcasting

Henry Miller was an American writer best known for his semi-autobiographical novels that blend fiction, memoir, and philosophical reflection, including Tropic of Cancer and Tropic of Capricorn. His books were controversial and often banned in the United States for their candid sexuality and criticism of American culture.

David Hooper
David Hooper

podcasting

+2

Why Some Guests Sound Terrible (and How to Fix It)

Jul 7, 2025

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1 min read

Why Some Guests Sound Terrible (and How to Fix It)

I had a guy I interviewed recently who sounded a little off, like he was in a bank vault or something.

David Hooper
David Hooper

podcasting

+3

How to Put "Teeth" in Your Podcast

Jun 23, 2025

•

2 min read

How to Put "Teeth" in Your Podcast

Metalshop was a weekly, syndicated radio show hosted by Charlie Kendall that focused on hard rock and heavy metal music.

David Hooper
David Hooper

podcasting

+2

Too Hot for OnlyFans?

Jun 9, 2025

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2 min read

Too Hot for OnlyFans?

What does your podcast have in common with OnlyFans?

David Hooper
David Hooper
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