Prologue
The Non-Podcasting "Podcast Opportunity"
I had something happen recently that I thought was a bit weird at first, then I realized how often it happens. So if something similar has happened to you, I'd love it is you'd reach out to me and let me know, because I'm looking for stories like this for my upcoming book.
In short, I've got an opportunity in front of me that wouldn't have happened had it not been for my podcast.
What is it? Voicing an audiobook trilogy that I didn't write and has absolutely nothing to do with my area of expertise. This company just likes my voice. And I think I'm going to do it, even though the last audiobook I did took me forever.
Why? I like the challenge. And I think the experience will make be better at podcasting – it will definitely make be better when I record the audiobook version of my next book.
Do you have a story of a non-podcasting opportunity that has happened because of your podcast? If so, let me know. I may just put it in my new book.
Podcaster Opportunities
Rush Limbaugh is dead. Now what?
I talked about Rush Limbaugh's journey from small-town AM radio jock to broadcasting legend in my last book.
He was a very talented radio host. As a person though, I feel he lacked empathy and much of his broadcast work was destructive.
I've resisted the urge to mention Rush Limbaugh in my upcoming book because I feel he was so toxic. But now that he's dead, I have a new reason to mention him – a challenge for podcasters to do better than he did.
"Good audio" is more than sound quality. And we can start now – today.
Podcast Hosting Skills
Clubhouse techniques and strategies from the live radio playbook
Whether you're using Clubhouse or not, this article with some best practices for live audio shows from world-class radio producers is worth a read. It talks about picking the right topic, selecting guests, and doing research.
By the way, if you are on Clubhouse, I'm doing an experiment this month with several live sessions that talk about podcasting. This site has more info and you can follow the Big Podcast Instagram to get updates on when the next event is happening. We did two this week and will have more coming up in the next few days.
Podcasting Tools
Better Promo Videos for Your Podcast
FACT: Adding subtitles to your promo videos on social media will get more people to watch (and listen) to them.
Want more people to watch your social media videos and click on your links? Add sub-titles!
It doesn't matter how good your audio is if people don't hear it!
People scroll social media with the sound off. Let them know what you're saying with easy, automated subtitles.
Podcast Production
How Podcast Editors Get Paid
When it comes to good podcast audio, it helps to have a great podcast editor. In this article, I share how Steve Stewart from Podcast Editors Club runs his podcast editing business and give you my thoughts on the different business options he proposes for those in the business of making podcasts sound great.
10 Best 8D Technology Audio Songs to Blow Your Mind
This probably won't be a big deal if you have a "talk radio" or conversational-style podcast, but if you're doing something in the fiction or documentary styles, it could be a very big deal.
8D audio simulates the feel of moving circles around your head, fully immersing you in the experience. With music, a reverb effect is also added to make it seem like the audio is coming from a live concert.
The final result is similar to the one you would feel walking through the streets with headphones on. Audio seemingly comes from all directions and sources, making it feel more like an emotional and sensory experience than regular listening.
If you're interested in where "good audio" is going, definitely take a look.