Why do people share your podcast with others?
The short answer to this question is, "They find the content helpful."
Maybe it's helpful in that it solves a problem. Maybe it's helpful in that it makes the person who shares the episode look cool. But it's definitely helpful.
This issue of Big Podcast Insider is all about how to create podcast episodes listeners will find helpful. Because if you're going to create an episode anyway, it might as well be one that people find beneficial.
Speaking of being helpful... I appreciate you reading this newsletter and hope you find its contents helpful. If so, would you mind telling two podcasting friends? You can send them to bigpodcast.com/newsletter to get their own copy, access the archives, and get my free "Big Podcast Toolkit" with templates and other shortcuts to help grow your podcast.