This one is a quick read... It's 51 things, each of them no more than a couple of sentences, that will get you thinking about how you produce episodes.
A quick one to think about...
"I worry we are going to devolve and propagate 10-second bursts of entertainment and that longer-form content (blogs, podcasts, etc.) will disappear."
I've thought a lot about this lately. There are a ton of people making great short-form content on TikTok and Instagram, for example, but aside from licensing it to a commercial or maybe doing some kind of appearance at the opening of a new car dealership, it's not something we've seen a lot of people making money from. In short, there's nothing of substance for an audience to hang-on to.
In general, people who love short-form content love a quick laugh – they're not attached to the creator. If you want somebody to be attached to a bigger message (and also you), you've got to think beyond quick snippets.
This and a lot more is covered in the article...
I've been podcasting since 2005. Before that, I was sending content out via a newsletter.
There are a lot of similarities between the two, not only when it comes to creating episodes/issues, but when it comes to your happiness.
Let's be honest – even if you absolutely love podcasting, it can be a grind at times. But this article has some ideas of things you can put in place to make the process easier, even on the worst days and tightest deadlines.